Carrie Underwood “Storyteller”

Television Impact

Total Media Value: $ 711,755

Total TV Spots Aired: 8,113

Avg. Value Per Market: $ 71,175

Gross TV Impressions: 22,988,305

Total Household Reach: 16,150,820

Television ROI: Over 7000 %

CPM: $0.44

Television Impact

Social Media Impact

Total Visits: 13,743

Online Entries: 11,944

Conversion Rate: 87 %

Opt Ins For WBHE: 5,516

10 Television DMA Map

PRIZING
  • Grand Prize (Per DMA): 
    • A all expenses paid trip to see Carrie Underwood at the Nashville City music hall
    • Runner Up Prizes: Carrie Underwood Storyteller CD’s